Insurance Literacy

Studies have shown that while most people admit to liking their own life insurance agent, many are somewhat leery about the insurance industry as a whole. This fact opens opportunities on several levels. First, insurance agents themselves, who take pride in being helpful to their clients, can play a valuable role in partnering with the industry to strengthen insurance literacy in their local communities; and second, a commitment from the industry to help Americans navigate the current financial crisis through personal financial management would position the industry as a resource for lawmakers, showing that we are part of the solution.

Resources For Your Lawmakers

Life Insurers- What Sets us Apart
Annuities: Creating Guaranteed Income for Life
Congressional Meeting Guide
Life Insurance: Provinding Financial Protection
Tax Policy Supports Risk Transfer
America’s Life Insurers: Providing Critical Protection to America’s Families

Resources For Your Clients

Who needs it?
How much do I need?
Life insurance needs calculator
Human life value calculator
What are the different types?
Where do I buy it?
Life events
Frequently asked questions
realLIFEstories

LIFE Foundation’s Insurance 101 Video